What Does UX Mean to me?

User Experience as a practice primarily means focusing in on the touch points, between people and brands, the ideas and emotions that are created or exist, and the mediums that facilitate these interactions to move people towards that point where business and user goals meet.

Resume    |    contact (at) eniola.com

About Me

My name is Eniola Oluwole. I'm a user experience (UX) & eBusiness lead based in the metro Boston Area. I have spent the last 15 years focusing on user experience strategy, management, and execution. I strive to shape client digital eBusiness solutions, along with their associated brand perceptions to influence consumer conversion.

To help steer online programs I use my visual design and interactive development background to bring forth a creative, but goal oriented work process while leading a team of business stakeholders, design, and technical resources. I have particularly worked with clients in the Consumer Goods, Finance, and Health & Life Sciences Industries.

Design and Development Skills

User Experience
- Personas, Wireframes, User Stories, Scenarios, Storyboards, Usability Testing

Online Optimization
- VOC/User Panels, Concept Development , A/B and Multivariate testing
- Analytics KPI identification and performance plans, Business Strategy to Web Roadmap

Visual Design
- Photoshop, Illustrator, InDesign

Information Architecture
- Visio, Axure, Content Inventory, Competitive & Heuristic Analysis

Web & User Interface Design
- Flash,Visual Studio, Aptana, SharePoint Designer, Eclipse, Dreamweaver, and even .txt files

Front-end Programming Languages
- ASP.NET, SharePoint, HTML, CSS, MySQL, PHP, JSP, Action and Java Script

Others
- Endeca, Rating & Recommendation solutions, & Various CMSs

Learnings From Multiple Clients

• Retirement & Benefits Servicing
• Retail Apparel Industry Marketing Factors and Sales Cycles
• Consumer Electronics Industry Marketing Factors and Sales Cycles
• Life Insurance structuring and assessment
• Enterprise Knowledge Management, Collaboration, & Governance
• Manufacturing Execution systems
• Private Equity, Finance, Stock, & Option Mechanics
• Payroll & Benefits Processing
• Addiction Severity Evaluation & Counseling
• Healthcare Practice, Patient, and Provider Management
• Medical Situational Awareness Systems
• Human Capital Management Systems
• Capital Construction Management & Bidding
• Re-Insurance Processes
• Some fun things
     - How to lay blacktop
     - How to not get your hand cut off in a Destroyer's door
     - How to order produce for a restaurant
     - How to teach somebody to ski and the tuning of said skis
     - Various ways to check a fake ID
     - How to mix photo development chemicals